Centauri
02-27-2008, 10:49 AM
With a sea of TV channels to choose from and thousands of different entertainment options competing for our attention, the hold that individual channels used to have on us has gone. This programme looks at how broadcasters are using every trick in the book to keep us watching their channel, from heavy branding and flashy idents to the use of big-budget trailers and top-flight talent, all to make sure we know which channel we're watching.
A five-part series which questions the role of television in an increasingly multi-platform, multi-channel world.
Guests are not allowed to view code.
A five-part series which questions the role of television in an increasingly multi-platform, multi-channel world.
Guests are not allowed to view code.